A $20,000 Lazare Diamond ring has been hidden somewhere in downtown Asheville and it's up to you to find (and keep!) it! The 1st Annual North Carolina Diamond Ring Race is a city-wide treasure hunt brought to you by Wick and Greene Jewelers! In this high-tech treasure hunt, all of the clues and riddles will be delivered via text message right to your cell phone! Any cell phone, any model, on any carrier can play! And playing is totally FREE! However, spots are limited and you must win a spot to participate. Visit www.northcarolinadiamondringrace.com and submit your story why you deserve to win the ring!